Closed Invited

National Archives of Australia, Experience Assessment and Strategy

Tender ID: 544787


Tender Details

Tender #:
DM-21221  
Status:
Closed
Publish Date:
23 November 2023
Closing Date:
4 December 2023

Tender Description

This Tender is invited by the Issuer.

⁠⁠⁠The National Archives requires the discovery and documentation of the whole of Archives Experience incorporating the following key components:

  • Research and review existing National Archives strategies, plans and Future Business Model
  • Research and segmentation of National Archives audiences (external, internal, onsite and on-line) using a needs-based segmentation framework, including – Public, Government, Academics, NAA employees and partners
  • Ensure First Nations People are included in the scope with specific focus
  • Definition of identified segments and creation of associated personas
  • Current state experience mapping and analysis of audience needs and behavior (internal and external)
  • Current and future state journey maps; identification of any pain points, opportunities, gaps or barriers for audiences to work with and engage with National Archives
  • Include qualitative and quantitative data to support the assessment and strategy
  • Experience Strategy report to accompany future state Experience Map and User Journeys
  • Engage in meetings/interviews/workshops with National Archives staff and stakeholders – onsite and online

Estimated start date: Monday, 18 December 2023

Initial contract duration: 10 weeks, until mid-March 2024

Extension term: 1 month

Number of extensions: 1

Location of work: ACT, QLD, VIC, Offsite



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