Closed

Interstate Travel Trade Engagement and Trade Public Relations Representation Services

Tender ID: 605735

Tender Details

Organisation:
Tourism WA
Tender #:
TWA2603  
Status:
Closed
Publish Date:
10 February 2026
Closing Date:
24 March 2026
Closing Time:
02:30 PM (Australia/West)

Tender Description

Tourism WA requires an innovative and dynamic Contractor to provide trade services and trade PR representation services on the East Coast of Australia, including: 

  • Working closely with Tourism WA’s Domestic Market team, providing WA representation across the key priority markets of Victoria (VIC), New South Wales (NSW) and Queensland (QLD) and other secondary interstate markets such as South Australia (SA), Northern Territory (NT), Australian Capital Territory (ACT) and Tasmania (TAS), as required;
  • Developing and implement an Annual Trade Engagement Plan, including a schedule of training and incentive programs (including familiarisations (famils)) to domestic travel trade;
  • Increasing WA visitation, yield and dispersal from target markets via trade training and ongoing travel trade engagement activities;
  • Communicating effectively with industry, government and key stakeholders in market including maintaining healthy working relationships with travel trade and travel media;
  • Providing in-market support to Tourism WA’s destination and events PR team in the implementation of consumer and trade PR strategies and activities;
  • Providing current (and future) industry insights, report trends and implement trade engagement and PR strategies that bolster Tourism WA’s domestic marketing efforts.

Location

Western Australia   :   Gascoyne   :   Goldfields/Esperance   :   Great Southern   :   Kimberley   :   Mid West   :   Peel   :   Perth Metropolitan   :   Pilbara   :   South West   :   Wheatbelt  
New South Wales   :   Central West   :   Far North Coast   :   Far West   :   Hunter   :   Illawarra   :   Mid North Coast   :   Murray   :   New England   :   Orana   :   Riverina   :   Southern Highlands   :   Sydney  
Queensland   :   Cairns & Far North Queensland   :   Gladstone   :   Mackay Whitsunday Region   :   Mount Isa & North West Region   :   Rockhampton   :   South East Queensland   :   South West & Darling Downs   :   The Central West   :   Townsville   :   Wide Bay Burnett  
Victoria   :   Barwon South West   :   Gippsland   :   Grampians   :   Hume   :   Loddon Mallee   :   Melbourne  
South Australia   :   Adelaide   :   Eyre & Western   :   Far North   :   Fleurieu & Kangaroo Island   :   Limestone Coast   :   Murray & Mallee   :   York & Mid North  
Northern Territory   :   Barkly   :   Big Rivers   :   Central Australia   :   East Arnhem   :   Greater Darwin   :   Top End  
Australian Capital Territory  
Tasmania  

Category

Hospitality & Travel & Tourism   :   Tourism Development Consulting Services  
Marketing & Communications   :   Public Relations