NHMRC Website Analytics
Tender ID: 342918
Tender Details
Tender Description
The NHMRC is seeking to engage a specialist in early 2018 to assist with the review and implementation of outcome based metrics for the new NHMRC website using Google Analytics.
The NHMRC website is outdated and is being rebuilt to provide a fresh look, better user experience, and an innovative, engaging digital communications platform that can support the organisations strategic communication goals. Timely measurement and reporting of website outcomes will be essential to determining the success of these goals.
What success looks like for the NHMRC website needs to be redefined based on the new NHMRC website and digital communication strategy.
As a program manager, I need to know if my communication goals are being achieved on the NHMRC website, so I can tune my communication strategies and demonstrate value to my stakeholders.
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