Radio and Digital Media Advertising Membership Acquisition Campaign
Tender ID: 575665
Tender Details
Tender Description
We are inviting tenders for a P2 Radio and Digital Media Advertising Campaign for our five registered clubs. The goal of the campaign is to drive engagement and increase foot traffic across all Wests venues in the Newcastle and Hunter regions, running from May 2025 to January 2027.
This tender document outlines the requirements and expectations for the campaign, which will deliver targeted messaging to key audience segments, including Traditional and Family cohorts, across both traditional and digital platforms. The campaign's focus will be on product awareness, promotions, and special offers, with the objective of driving measurable increases in in-venue visitation. The selected agency must demonstrate expertise in radio and digital audio advertising, developing and executing a comprehensive strategy that effectively engages defined target audiences across these platforms.
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