Australia Fresh Collaborative Market Development Program

⁠⁠⁠Hort Innovation is seeking proposals from suitability experienced and qualified firms interested in partnering with Hort Innovation to deliver a multi country, multi industry coordinated export development program.

This Australia Fresh Collaborative Market Development Program is aligned to the Market Development strategic pillar and is an investment program for regional, state or commodity specific organisations that are responsible for the market development of Australian horticulture produce.

The aim of the Program is to support organisations in creating customer loyalty and sustainable market growth, through investment that presents a collaborative and united ‘horticulture food basket’ through aligned programs to the overarching Australia Fresh Program. The cumulative impact of these regional and commodity programs delivers ongoing value for the geographic location or specific industry, while delivering multi industry and national trade outcomes.

The Program is open to Australian organisations responsible for the market development of Australian horticulture produce, that wish to collaborate with Hort Innovation in the development and implementation of an effective mix of market development activities that deliver measurable results.

The following list of co-funding eligible activities will apply for organisations wishing to participate in the program:
* Tradeshows where there is an Australia Fresh Pavilion
* One Tradeshow outside of partnering with the Australia Fresh Pavilion
* One In-bound education/buyer Trade Mission (delivered in conjunction with Australia Fresh)
* One Out-bound Education Market Visit (delivered in conjunction with Australia Fresh)
* Trade communication development (delivered in conjunction with Hort Innovation communications channels).

Hort Innovation has prepared an Expression of Interest (EOI) document that provides background information, outlines the scope of services, the procurement process and the information required from interested parties.

The EOI is available from www.tenders.net (you will need to be a member of tenders.net to access this) or by emailing tenders@horticulture.com.au.

The closing date for responses is 2pm (Sydney time), Tuesday April 26, 2018.