Customer Intelligence Analytics
Tender ID: 290431
Tender Details
Tender Description
Racing and Wagering Western Australia (RWWA) is the controlling authority for Thoroughbred, Harness and Greyhound racing in Western Australia together with the wagering activities of the TAB.
EOI432016 - Customer Intelligence Analytics
Racing and Wagering is requesting proposals to accelerate the building of a dedicated Customer Intelligence data asset and to improve CRM capability via customer modelling predicate micro-segmentation and campaign automation.
To obtain a copy of the EOI document or for further information please contact Marina Caputi on (08) 9445 5551 a preferably email at tenders@rwwa.com.au.
Copies of your response are to be submitted either by hand or post to RWWA, 14 Hasler Road, Osborne Park WA 6017 by 3:00pm (WST) 25th November 2016.
www.rwwa.com.au.
Location
