Tourism WA secures a series of events each year to promote Western Australia and to produce a positive impact on the Western Australian Economy. To ensure that Tourism WA continues to evaluate and improve on the services it delivers, Tourism WA seeks the services of a suitably qualified organisation to conduct market research and evaluation of the economic impact of selected events.

The specific research objectives of each evaluation will differ as to the scale of each event. Events will be categorised as either major or small as specified by the Customer.